AVNERYLAW
Company-Side. Executive-Side. Your Side.
Boutique Israeli Employment & Equity Counsel
for Companies, Executives, and Founders.
Practice Areas
Strategic legal counsel at the intersection of employment law, equity compensation, and business objectives.
Employment Law
Day-to-day advisory, hiring infrastructure, workplace policies, reorganizations, and litigation.
Benefits and Equity Incentives
Equity strategy, share incentive plan, working closely with Israeli Trustee and global tax advisors, and compensation structure.
AI in the Workplace
AI in Hiring, AI in Performance Related-Decisions, Organizational Privacy and AI Policies.
Work Visas
Expert and executive visas, family accompaniment, and integration with employment planning.
M&A Support
Employment and equity expertise at the intersection of deal execution.
Eti Avnery
Employment & Equity Counsel
"Lean hours. Direct access. Answers that move your business forward."
Eti headed employment & benefits practices as Partner at leading Tel Aviv law firms for 15+ years, working with top tech companies, global and international companies, and capital VCs. Eti founded Avnery Law to deliver big-firm expertise without big-firm overhead, working directly with employers on strategic employment matters and with executives and founders at critical joining, transition, and exit moments.
Lean Billing
No overhead, no inflated hours
Direct Access
Eti is personally involved in every matter
Founder Speed
Answers in hours, not days
Business Fluent
Vesting, investor expectations, business language
Day 1 to Exit
Scales with you through every stage
Cross-Border
US + Israel, seamlessly connected
Lean Billing
No overhead, no inflated hours
Direct Access
Eti is personally involved in every matter
Founder Speed
Answers in hours, not days
Business Fluent
Vesting, investor expectations, business language
Day 1 to Exit
Scales with you through every stage
Cross-Border
US + Israel, seamlessly connected
Big-firm expertise delivered with boutique attention and startup agility.
What Clients Say
As CEO of Modiin Energy, a publicly traded limited partnership, I have worked closely with Adv. Eti Avnery on a wide range of employment and equity matters -- from employment agreements and performance management to equity compensation structures and HR policy. What truly sets Eti apart is her rare combination of deep legal expertise and genuine commercial understanding. This makes her not only an outstanding employment counsel, but also a remarkably effective collaborator with our securities lawyers, seamlessly bridging the gap between employment and capital markets work. Eti is exceptionally responsive -- always available when needed, even on short notice -- and goes above and beyond to provide clear, practical advice that balances legal precision with business sense. Her professionalism and personal commitment to service are unmatched. I recommend her without reservation to any organization seeking top-tier employment and equity counsel.
Yehonatan Shohat
CEO, Modiin Energy LP (TASE)
Separating from a global industrial company was a complex and high-stakes process. Adv. Eti Avnery guided me through it with exceptional legal skill, combining deep employment-law expertise with a sharp understanding of equity compensation. What really set Eti apart was her ability to handle not just the legal details, but also the personal and business dynamics involved -- especially across international contexts. She was strategic, calm, and always focused on protecting both my long-term interests and reputation. If you're an executive facing a major career transition -- Eti is exactly who you want in your corner.
DF
Senior Executive
We were initially referred to Eti Avnery by amazing recommendations and had been working with her at the previous law firm where she worked since goTRG was founded in 2017. We continued working with her on employment matters because every interaction we had was efficient, effective, and positive. We have dealt with other lawyers at other firms and none compared to Eti. Even in fields outside her primary expertise -- her work would usually be clearer and more effective than others.
Mr. Igor Shteinman
ex-CEO, goTRG Israel Ltd.
Let's Talk About What You're Building
Reach out and let's discuss how we can help.
Response time: Typically within 24 hours